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OUR VALUES

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Hamantaschen are about doing what's right.

The annual festival of Purim commemorates the triumph of the Jewish people over genocide.  The hamantasch isn't just a dessert; it's a symbol for standing up for what's right.  And Purim serves as a reminder to add a bit more good into the world.

 

At NYB, we stand for tzedakah (charity) and tikkun olam (making the world a better place). After covering ingredient costs, 100% of our remaining proceeds go to charity.  Here are some of the causes we support.

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SAVE THE BEES

A world without fruits, nuts, and flowers is the shocking future we face if we don’t take urgent action to help our most precious pollinator: bees. Their hard work is as essential to sustaining healthy ecosystems as to sustaining human life.

 

Around the world, bees are dying at unprecedented rates. Let's do our part to save them, the way they've saved us.

 

For every Orange Blossom hamantasch you purchase, we'll donate 50% to The Bee Conservancy, a non-profit focused on saving bees at every level from the garden to the classroom. They have protected an estimated 10 million bees.

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LGBT+ SAFETY

When times seem threatening for members of the LGBT+ community, here's an easy way you can help.  

For every Lemon Lavender hamantasch you purchase, we'll donate 50% to The Trevor Project, a non-profit focused on suicide prevention efforts among queer youth.

Read more about The Trevor Project and lavender as an LGBT+ symbol.

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EDUCATION

In the past decade, U.S. public schools were underfunded by hundreds of billions of tax dollars. 600 million 15- to 24-year-olds worldwide are currently not in school or receiving job training, and 5 million girls are expected not to re-enroll.

You can make a difference in a student's life by purchasing an Apple hamantasch, and we'll donate 50% to a classroom in need via DonorsChoose.org.

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THE MIDDLE EAST 

Wonder why the flavors of pistachio, cardamom, and rosewater work so well together? They've been staples of Middle-Eastern cuisine for thousands of years (pistachios even get a shout-out in the Torah)!

 

But not everything in the Middle East today works together so well. And as the conflict continues, the forgotten victims are the children from both communities, who have grown up in a perpetual war zone. NYB believes protecting these children and fostering dialogue among them is our best hope for a roadmap to peace.

 

For every Strawberry Pistachio hamantasch you purchase, we'll donate 50% to Children of Peace, part of the largest peace network across the Middle East. Children of Peace is non-partisan and seeks to provide opportunities to nurture safety, healing, and mutual understanding among the children of Israel and Palestine.

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MALNUTRITION

Severe acute malnutrition is the largest killer of children under five years of age, contributing to nearly half of all childhood deaths—more than 3 million children a year.

 

The majority of children affected by severe acute malnutrition live in south Asia and sub-Saharan Africa. The problem occurs mainly in families suffering from the impact of grinding chronic poverty. Many of these families have limited access to nutritious food and education. 

 

Buy a Chocolate Peanut Butter hamantasch and 50% goes to The Peanut Butter Project for specialized nutritional and medical support. The Peanut Butter Project saves lives by delivering Ready-to-Use Therapeutic Food (RUTF), an energy-dense, nutrient-rich peanut butter paste that gives severely malnourished children the precise nutrition they need to recover.

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JEWISH CAMPUS LIFE

Unless labeled otherwise, NYB proceeds will be donated to fund Jewish activities for college communities.

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UKRAINE

Since Ukraine declared a nationwide state of emergency at the end of February 2022, UNICEF has been working nonstop to deliver lifesaving programs for affected children and families living in the Donbas region, currently under siege by Russia.

 

In honor of Ukraines's national fruit, half the profits for each Cherry hamantasch fund UNICEF Ukraine. They provide health, hygiene and emergency supplies to communities near the line of contact, truck safe water to conflict-affected areas, support mobile child protection teams providing psychosocial care to children traumatized by chronic insecurity, responding to cases of violence and abuse against children and assisting children separated from family.

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SAFE IMMIGRATION

We are proud of the Land of Liberty that welcomed our great-grandparents, persecuted refugees from Eastern Europe, with open arms.  

 

So for every Mexican Hot Chocolate hamantasch you purchase, 50% will be donated to the IRC to support vulnerable families who have been separated at the U.S.-Mexico border.

 

The IRC provides legal aid, medical care, and temporary housing to asylum-seeking families released from immigration custody, as well as reuniting families separated by policies of the last administration.

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MARINE WILDLIFE

15 trillion pieces of plastic trash are in the ocean, and growing every year.  Don't just be salty about it—here's how you can help.

 

For every Salted Caramel hamantasch you purchase, we'll donate 50% to Project AWARE. For 25 years, Project AWARE has been implementing change at the local level, through ocean clean-ups, and on an international scale, pushing for ocean-positive legislation.

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REPRODUCTIVE RIGHTS

NYB believes people pregnant individuals have the right to make their own choice about their healthcare, their body, and their future.   In recent years, several states, including Missouri, Mississippi, Louisiana and Georgia, have pursued “heartbeat” bills that would ban abortion as soon as a physician is able to detect a fetal heartbeat.

 

Buy a Blushing Peach hamantasch and 50% goes to ARC, directly providing financial assistance and reproductive resources to individuals and their families in the Southeast (#pissedoffpeaches)!

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INDIGENOUS AID AND COVID RELIEF

When settlers arrived in America expecting to find exotic spices like those featured in masala chai (a slight miscalculation... they got the wrong "India"), they found staple crops like pumpkins instead. 

For every Pumpkin Chai hamantasch you purchase, we'll donate 25% to First Nationsthe highest-rated Indigenous nonprofit in the nation. Their mission is to invest in and create institutions and models that strengthen asset control and support economic development for Indigenous people in the lasting wake of the atrocities committed by early settlers. We'll donate another 25% to Care India, one of the largest and oldest humanitarian aid organizations in the world, to provide more health workers, hospital beds, oxygen supply, and more to India's poorest and highest-population cities hit by COVID.

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